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Marketing Resources

Marketing Research Guide

marketing word cloud

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This guide has a wide variety of business resources. Select the following links to conduct:

BoardEx, Hoover's, Mergent, NetAdvantage, LexisNexis Company Dossier, ReferenceUSA

Country Watch, Country Studies, International Financial Statistics

Social Explorer, U.S. Census Bureau, Statistical Abstracts

Mergent Horizon, Plunkett Research, U.S. Census Bureau: Business & Industry

Gartner Core Research, MarketResearch.com,  SRDS: Local Market Audience Analyst
The Economist, Financial Times, New York Times, Wall Street Journal
 

Looking for scholarly or peer-reviewed journals?

Below is a small sample of the resources available for research through the M.D. Anderson Library. The sample below primarily provides access to academic (journal) articles.

Use the Marketing database page for additional resources.