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COMM 4360 - Media Planning   Tags: advertising, communication  

Last Updated: Sep 29, 2011 URL: http://guides.lib.uh.edu/comm4360 Print Guide RSS UpdatesEmail AlertsShareThis
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Background Information

Industry and Market Reports

  • Business Source Complete  
      
    Search for "Dr Pepper," then use the "Source Type" options on your left to limit to Market or Industry Reports
  • TableBase  
      
    Find statistics and tables on market share, size, sales, and more
  • Hoover's  
      
    Hoover's provides breaking news and in-depth information about companies, industries, and business executives, as well as editorial and multimedia content on special topics.
  • Plunkett Research Online  
      

Media Information

Contact Your Librarian

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Rosalind Alexander
Contact Info
M.D. Anderson Library, Rm. 117R
rlalexander2@uh.edu
713-743-7839
Send Email
My Schedule:
OFFICE/CONSULTATION HOURS
Drop-In: Wednesdays 2pm-4pm
By Appointment: Schedule here
 

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